Business Advice Agency

Branding & Identity, Marketing Collateral | 2020

Survive, Thrive & Prosper

Business Advice Agency (BAA) is a Business Support Platform whose aim is to increase success rates of businesses throughout Australia, by aiding and mentoring business owners. Business owner members can access various programs, webinars and consultations, guaranteeing a, 'survive, thrive and prosper', vision. Additionally, they are mentored and reminded of critical business aspects, such as marketing, sales, legal, finance, and more, to ensure their company does not risk failure in first stages of its establishment.

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Striking & Minimalist

The final letter mark was created to transmit movement, energy and the idea of optimism. These are particularly materialised by the two A right legs. Ultimately, it is these angled elements, which have become BAA's signature communication identity, and are thus reflected across the following communication and marketing collateral: The corporate identity set and two brochures - Membership Benefits and Partnership Benefits.

© 2020 BEAM Creative.