Men's fashion branding & advertising

I developed the brand and identity for Eddy, a Melbourne-based fashion boutique, selling a range of high-quality apparel for men. The urban market is particularly obsessed in sporting bold, eye-catching clothing accessories, such as a hats, to wear on a daily basis. As a popular product among Eddy's range, the company has released their latest black trilby for which I have developed advertising and packaging for.

Final Logo

PMS inverses

Business cards

Models photoshoot

Stationery & packaging:

Swing tag, box, shopping bag, fold-out booklet

Poster advert

Store signage